Local fashion thrives in the extensive Byron Bay shops, with many world-renowned labels having originated right here in the town. As flowy bohemian ensembles fill the streets and beachside activewear tops Instagram stories, Byron Bay streetwear is a design group of its own.
The home of floral elegance and lace can be found in Spell Boutique’s original storefront, located a short stroll out of town on the corner of Browning and Tennyson Street.
Many adored local labels manage piles of stock in the Arts and Industrial Estate. You won’t be leaving empty-handed after travelling 5 minutes out of town to wander from warehouse to warehouse, browsing labels such as Afends, Massuri, Arnhem Clothing and more. There’s also a treasure trove of top notch vintage boutiques to be found scattered across the A&I Estate like Mr Vintage and Ghostwood Emporium.
Fletcher Street in the CBD is dotted with all the best Byron Bay shops including charming boutiques, stocking luxuriant fashion labels and one-of-a-kind homeware pieces. Stacked with independent lifestyle boutiques, Fletcher Street is the home of style.
For surf shops offering a plethora of the best brands, you can’t go past Jonson Street, offering the best of Byron Bay essentials.